ATLANTA, GA—Rapid technological change is coursing through all sectors of commercial real estate, disrupting traditional business models and practices. Dave Curry, senior regional manager, Franklin Street of Atlanta, gave GlobeSt.com his perspective on how the tech revolution continues to play out.
Q: How has technology changed how you approach property management?
A: Years ago, I saw a property management firm's office reception area display, an electronic screen with a pie chart, which showed the breakdown of the building's operating costs. It was color-coded and differentiated controllable costs from non-controllable costs, and it also clearly identified year-over-year cost reductions by categories. The monitor was cutting edge for its time, and it gave tenants and prospects something to analyze as they awaited their meeting with the property or leasing manager. More importantly, I thought, “What a terrific brand differentiator.”
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Steve Lubetkin
Steve Lubetkin is the New Jersey and Philadelphia editor for GlobeSt.com. He is currently filling in covering Chicago and Midwest markets until a new permanent editor is named. He previously filled in covering Atlanta. Steve’s journalism background includes print and broadcast reporting for NJ news organizations. His audio and video work for GlobeSt.com has been honored by the Garden State Journalists Association, and he has also been recognized for video by the New Jersey Chapter of the Society of Professional Journalists. He has produced audio podcasts on CRE topics for the NAR Commercial Division and the CCIM Institute. Steve has also served (from August 2017 to March 2018) as national broadcast news correspondent for CEOReport.com, a news website focused on practical advice for senior executives in small- and medium-sized companies. Steve also reports on-camera and covers conferences for NJSpotlight.com, a public policy news coverage website focused on New Jersey government and industry; and for clients of StateBroadcastNews.com, a division of The Lubetkin Media Companies LLC. Steve has been the computer columnist for the Jewish Community Voice of Southern New Jersey, since 1996. Steve is co-author, with Toronto-based podcasting pioneer Donna Papacosta, of the book, The Business of Podcasting: How to Take Your Podcasting Passion from the Personal to the Professional. You can email Steve at steve@statebroadcastnews.com.
