FORT WORTH—West 7th recently unveiled its new name and branding as Crockett Row at West 7th. The name is inspired by Crockett Street, which runs through the middle of the development and is lined with specialty shops and patio restaurants.
The development is located in Fort Worth's Cultural District, at the southeast corner of West Seventh Street and University Drive North near downtown. The site encompasses five walkable blocks of fashion and accessory boutiques, salons and spas, gourmet and fast-casual restaurants, bars and a movie theater.
“The tremendous growth of the West 7th area drove the decision to evolve the identity of the property,” said Peter Jacobsen, senior vice president of The Woodmont Company. “The Crockett Row brand will better distinguish the property's popular restaurants, stores and events to continue to attract visitors as well as the very best retail and dining concepts.”
Management company Vestar partnered with The Woodmont Company to lead the rebranding and a strategic leasing campaign to reposition the property's street-level retail space. In a few short months, the Woodmont leasing team led by Jacobsen and Erik Coslik has secured several prominent tenants including West Elm, Common Desk and C.H. Robinson.
“First-to-market tenants like West Elm and Common Desk will further establish Crockett Row as a vibrant destination in Fort Worth,” said Cristina Ruiz-Goodwin, marketing director of Crockett Row at West 7th. “We're proud to offer guests a distinctive mix of top national and locally owned retailers and restaurants, as well as dynamic arts and cultural events.”
West Elm will open this summer in an 11,000-square-foot space at 2869 W. Seventh St. The store will feature a selection of furnishings and decor products made by Texas-based designers as part of the West Elm LOCAL program supporting the Fort Worth community of artists, creators and designers. A design lab will offer West Elm Style + Service.
Common Desk will open in September in a 13,000-square-foot space at 2833 Crockett St. It was created by local entrepreneur Nick Clark, and offers coworking space for freelancers, startups and small companies. While maintaining its industrial chic brand, Common Desk makes each of its locations unique to the vibes of the neighborhood. This office will be the fourth Dallas-Fort Worth location and have 75 shared seats, 110 dedicated desks, private offices and conference rooms along with amenities such as an outdoor patio and a hospitality bar with snacks and coffee.
C.H. Robinson will relocate its Fort Worth office to an 11,984-square-foot space at 812 Norwood St. in August. The company is one of the world's largest third-party logistics providers of freight transportation, outsource solutions, produce sourcing and information services.
“The team at Crockett Row has been working very hard to bring together the rebranding of the property and the design of the improvements to the streetscape,” Jacobsen tells GlobeSt.com. “West Elm is the first of many announcements to be made as we further evolve the property. Their commitment validates the West 7th District as the best area for today's brightest retailers to showcase their brands to the Fort Worth market.”
In addition, local architecture firm Bennett Benner Partners designed tenant storefronts, additional shading and landscaping, public art and a text-to-retrieve valet system with a central pick-up and drop-off location. Crockett Row at West 7th will also launch several new events this year as part of its rebranding.
FORT WORTH—West 7th recently unveiled its new name and branding as Crockett Row at West 7th. The name is inspired by Crockett Street, which runs through the middle of the development and is lined with specialty shops and patio restaurants.
The development is located in Fort Worth's Cultural District, at the southeast corner of West Seventh Street and University Drive North near downtown. The site encompasses five walkable blocks of fashion and accessory boutiques, salons and spas, gourmet and fast-casual restaurants, bars and a movie theater.
“The tremendous growth of the West 7th area drove the decision to evolve the identity of the property,” said Peter Jacobsen, senior vice president of The Woodmont Company. “The Crockett Row brand will better distinguish the property's popular restaurants, stores and events to continue to attract visitors as well as the very best retail and dining concepts.”
Management company Vestar partnered with The Woodmont Company to lead the rebranding and a strategic leasing campaign to reposition the property's street-level retail space. In a few short months, the Woodmont leasing team led by Jacobsen and Erik Coslik has secured several prominent tenants including West Elm, Common Desk and C.H. Robinson.
“First-to-market tenants like West Elm and Common Desk will further establish Crockett Row as a vibrant destination in Fort Worth,” said Cristina Ruiz-Goodwin, marketing director of Crockett Row at West 7th. “We're proud to offer guests a distinctive mix of top national and locally owned retailers and restaurants, as well as dynamic arts and cultural events.”
West Elm will open this summer in an 11,000-square-foot space at 2869 W. Seventh St. The store will feature a selection of furnishings and decor products made by Texas-based designers as part of the West Elm LOCAL program supporting the Fort Worth community of artists, creators and designers. A design lab will offer West Elm Style + Service.
Common Desk will open in September in a 13,000-square-foot space at 2833 Crockett St. It was created by local entrepreneur Nick Clark, and offers coworking space for freelancers, startups and small companies. While maintaining its industrial chic brand, Common Desk makes each of its locations unique to the vibes of the neighborhood. This office will be the fourth Dallas-Fort Worth location and have 75 shared seats, 110 dedicated desks, private offices and conference rooms along with amenities such as an outdoor patio and a hospitality bar with snacks and coffee.
C.H. Robinson will relocate its Fort Worth office to an 11,984-square-foot space at 812 Norwood St. in August. The company is one of the world's largest third-party logistics providers of freight transportation, outsource solutions, produce sourcing and information services.
“The team at Crockett Row has been working very hard to bring together the rebranding of the property and the design of the improvements to the streetscape,” Jacobsen tells GlobeSt.com. “West Elm is the first of many announcements to be made as we further evolve the property. Their commitment validates the West 7th District as the best area for today's brightest retailers to showcase their brands to the Fort Worth market.”
In addition, local architecture firm Bennett Benner Partners designed tenant storefronts, additional shading and landscaping, public art and a text-to-retrieve valet system with a central pick-up and drop-off location. Crockett Row at West 7th will also launch several new events this year as part of its rebranding.
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