Caroline Free will serve as marketing services director for AllianceHTexas, which spans 15,000 acres within 65 miles and encompasses the developments of Circle T Ranch, Heritage and Alliance. In addition to developing and implementing marketing strategies for AllianceHTexas, she will oversee marketing communications, special events and customer relations for the division. Free, an 18-year veteran in marketing communications, also owned an agency and previously served as an executive vice president for a Dallas ad and public relations agency.
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