First there was the 1992 Rose Quarter development agreement, which built the Rose Garden Arena and the accompanying office building and parking structures. It also gave billionaire Paul Allen, developer of the Rose Quarter control of several parcels that remain undeveloped, underdeveloped or, in the case of Memorial Coliseum, in need of redevelopment.
In 1995, the Rose Quarter Master Plan came along, detailing the area's transformation into a 24-hour entertainment district and attracting restaurants and retailers. The plan, which included waterfront office space, a convention center hotel, a roller coaster, theaters and other developments, was never acted upon.
In 1998, with all but one of the tenants having left for lack of business, Paul Allen's Oregon Arena Corp. commissioned its own, private study looking at development possibilities for the Rose Quarter properties it owns outright and the city parcels it controls as a result of the 1992 development agreement.
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