ORLANDO-It took an outsider to beat the locals in being first to put up a fast-track apartment complex to satisfy strong renter demand for Downtown shelter.

Atlanta-based Post Properties Inc. spotted the niche two years ago and built out 244 units before the competition had dried its blueprints. All the apartments and 18,000 sf of commercial/retail space at Post Parkside are 100% leased.

Now the rest of the pack–Echelon, Zom and Lincoln–is racing to finish units the developers calculate will be leased up in short order as well. The reason: professionals and young couples are demanding and willing to pay for a Downtown address.

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