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GM Hires Taubman to Get Retail For Renaissance Center

DETROIT- Mega-mall developer will bring in retailers to Detroit landmark, which is undergoing a $500-million redevelopment. Taubman is also being contracted to bring in retailers to the proposed River East project, which will be located east of the Renaissance Center and will house GM employees.

By Robert Carr | Updated on September 19, 2000

DETROIT-General Motors Corp., owners of the large mixed-use office/retail Renaissance Center in Downtown Detroit, has hired the mega-mall developer Taubman Centers of Bloomfield Hills to bring retail to the property. Taubman will also bring in retail for the proposed River East project, which will be located east of the Renaissance Center and will house GM employees.

GM bought the Detroit landmark, with 2.2 million sf of office space, in 1996 to use as its world headquarters. The building is undergoing a $500-million redevelopment program, says Matt Cullen, general manager of the GM Enterprise Activities Group.”Taubman brings an enormous wealth of retail experience to our team and knowledge of the marketplace,” Cullen says. “Retail is important to our mix of services within the center for GM employees, center tenants and Detroit residents and visitors.”The contract with Taubman is for five years, but could last longer, Cullen says.

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