Advantis Teams with Property First for On-line Marketing

ATLANTA-The locally-based firm is going to the Net to expand its estimated $750 million property portfolio. The one-year-old California company has current for-sale listings of about $40 billion.

By Judith Schonbak | October 11, 2000 at 01:01 AM

In a prepared statement, Allen Henderson, vice president, Advantis Investment Services Group, says his firm based its search for a Web partner on three criteria: broker-to-principal representation only for for-sale property, exclusivity of assignment required and confidentiality.

PropertyFirst, which launched its Internet for-sale properties marketplace in September 1999, has current for-sale listings of about $40 billion.

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