SAN FRANCISCO-The tech-driven economic prosperity enjoyed in the Bay Area is proving to be a double-edged sword for commercial real estate firms and residents as they try to meet the challenges presented by the area¹s explosive growth.

This was the recurring theme yesterday as the Commercial Real Estate Women of San Francisco presented its CREW Report 2001 at a luncheon at the Sheraton Palace Hotel. The thought-provoking report includes a collection of articles by CREW San Francisco members that assess current market trends and challenges, describe new strategies to meet changing market conditions and offer predictions for the coming year.

Karen Alschuler, a principal and director of planning and urban design for San Francisco-based SMWM, believes Bay Area residents have reached their limits in distance, in physical space and in time. The result will be an increased desire to live and work in an urban setting where there are services, transportation options and a sense of community. “There is a human desire to live in a rich, multi-layered environment that has coordinated and efficient services where you have the potential to live a whole life,” states Alschuler.

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