Jubitz Truck Stop Second in Nation to Use Israeli Smart Card Technology

PORTLAND- OTI, an Israel-based global provider of contactless smart card technology and product solutions, is equipping the Jubitz Truck Stop just east of the city for an eventual cashless existence. This is just the second U.S. truck stop to utilize OTI products and technology, the first having been installed this summer in Terrell, Texas. The Jubitz Truck Stop will primarily focus on using the smart cards as a means to enhance customer loyalty at the location’s retail facilities, including the newly constructed VanPort Mall.

The OTI contactless smart cards will initially contain e-cash and loyalty program functionality. Truck drivers visiting the center will use the cards to make purchases, earning loyalty points as they shop at the truck stop, which includes a hotel, restaurants, a movie theater, several retail stores, a barbershop and even a laundromat. These points can be used immediately on-site for additional purchases or discounts. Any remaining cash value or points on a card may be redeemed during future visits.