The new office is in Charlottesville, Ken White, a Trajecta director, tells GlobeSt.com. He says the firm has a significant number of pharmaceutical and banking clients in the mid-Atlantic region.

Austin-based Trajecta Inc. provides decision-making strategies for increasing customer profit. The new office will be headed by J. Walter Levering, who is now a regional vice president. He is a sales and marketing executive with more than 25 years' experience with start-ups and major expansions of young companies.

Trajecta's clients include financial services, pharmaceuticals and telecommunication services companies. Its flagship product, Virdix, enables companies to incorporate profit and risk in decision making to solve problems, including acquisition and retention, cross-selling and resource and budget allocations.