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Helmsley-Spear Highlights Columbus Circle in Marketing Fisk Building Space

NEW YORK CITY-While AOL Time Warner celebrates its new merger with hundreds of layoffs nationally from TV journalists to AOL techies, some here are hoping the Columbus Circle building will bring greater prosperity to the area.

By Amy Vaughn | Updated on January 24, 2001

NEW YORK CITY-Certainly the many employees in former Time Warner companies who have been laid off in what is being characterized as particularly brutal fashion in published reports are not fans of the new AOL Time Warner. Even AOL employees are facing the axe. To hear the conversation at the brokers’ party at the Fisk Building last night (Jan. 23) to showcase new rental possibilities, however, the words AOL and Time Warner spoken together seemed to carry magic.

The Fisk Building at 250 W. 57th St. is traditionally known as host to small arts related companies, an extension of sorts of Carnegie Hall just to the east and Lincoln Center to the northwest. Announcements such as that last year of Central Park Media expanding its space to 10,000 sf in a 10-year lease demonstrate the building’s recent evolution. CPM has become the largest tenant in the building, having originally moved into 2,000 sf in 1993. The company itself is an extension of the arts community with a contemporary twist, distributing materials such as Japanese animation, software and other Generation Digital items.

Generally office in the Fisk Building are small, but now managment Helmsley-Spear is aggressively marketing the second largest space in the building, 7,150 sf on the third floor. Last night’s party was designed to spur brokers to bring potential tenants into the space. The building’s general manager, George Fabian, and Peter Malkin, chairman of Wien & Malkin that oversees the partnerships that own the property, both dedicated their official speaking time and even conversation during the party to highlighting the changes in Columbus Circle.

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