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Dekor Has Designs on the Market

ATLANTA-Former Home Depot executives have blasted into the Atlanta market with four stores within six weeks. The new retailer, dekor, is going carpet to carpet and tub to tub with Home Depot's Expo Design Centers for upscale home furnishings and remodeling.

By Judith Schonbak | Updated on January 26, 2001

ATLANTA-Right in the front yard of their old employer, partners Jim Inglis and Herb Biggers have launched their upscale home furnishings and remodeling stores. Four dekor stores have opened for business since the chain’s launch in late November 2000.

Every one of the new stores is in a high-traffic location in or near a major shopping mall. All moved into existing retail space. The first dekor, a two-story outlet that took the space of a former Upton’s flagship location, opened in Buckhead, seven miles from the closest Expo store and about the same distance from the nearest Home Depot store.

The other three sites are in Gwinnett County across from the Mall of Georgia in the northeast metro area; at Arbor Place Mall in Douglasville west of Downtown; and in Fayetteville Pavilion on the southside. The two Home Depot alums are also building a 93,000-sf store in Nashville, their first ground-up development. Dekor intends to open three stores in the Nashville area.

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