"Today, many universities and colleges are faced with fierce competition for prospective students and tuition dollars," says M. Chase Burritt, national director of E&Y's lodging advisory practice. "These same school are pressured to maximize revenues and income while providing their students with a memorable and effective educational experience." Services offered by the new unit include feasibility and conversion studies, transaction services, project management oversight and well as tax advisory and asset management services.

The Hospitality Services Group operates in major US markets including California, Dallas, Boston and New York as well as in Latin America, Europe and the Far East.