Tom Starnes, a 20-year former sales and marketing pro at Proctor & Gamble, Frito Lay and U.S. Office Products, is senior vice president, sales/marketing. John Steele, a former distribution specialist at Atlanta-based Genuine Parts Co., is vice president/operations. Laura Wright, director of human resources, moves up to vice president in the same division. All three report directly to Tom Morgan, president/CEO.

The personnel announcement follows the company's layoffs of 40 staffers in early June from its 700-person work force. The 6% staff cuts were Hughes' first layoffs since the 1991 recession.

The cuts followed the company's disappointing fourth quarter performance when it lost $9.1 million or 39 cents per diluted share, its first quarterly loss in 10 years.

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