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WestCoast Expands Development Efforts

SPOKANE, WA-Beginning this month, WestCoast Hospitality Corp. plans to expand its WestCoast Hotels development campaign. The company's selective licensing and branding strategy will be offered to hotels looking to franchise.

By Gina Binole | Updated on October 02, 2001

SPOKANE, WA-WestCoast Hospitality Corp. has stepped up its search for potential franchisees through a campaign that kicks off this month.

WestCoast has expanded the availability of its full service management, marketing, reservations and sales services to qualified three and four-diamond hotel owners who wish to upgrade their brand and marketing exposure.

“Our sole mission is to increase the profitability of full service hotel owners,” says Tom Magnuson, of WestCoast Hotels franchise development. “We seek to provide hoteliers with the most competitive arsenal of hotel services available.”

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