Markets that may be hit the hardest are Boston, Dallas, Honolulu, Los Angeles, Miami, Phoenix and Seattle.
Until the turnaround occurs, occupancies at full-service hotels will average 63.5% and at limited-service properties, 60.9%, the lowest levels since the 1991 Gulf War. The industry generally considers 65% occupancy as the break-even point at most properties.
"Hotels are currently being hit with a one-two punch," Dr. Jack Corgel, managing director of applied research at HRG, says in a prepared statement. "In addition to the current recession, the hotel market is enduring a stigma brought about by the current fear of travel."
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