Striving for an image that will dominate the market over the next five years, Gaylord is re-branding its nearly-completed 1,400-room hotel under construction a mile from the front door of Walt Disney World. Instead of the Opryland Hotel, the inn will be called Gaylord Palms when it opens in February.
The estimated cost of the 1,400-room hotel, an adjoining 360-room boutique-styled hotel and a 400,000-sf adjacent convention center is $404 million, construction industry estimators familiar with comparable ventures elsewhere tell GlobeSt.com on condition of anonymity.
Gaylord officials couldn't be reached for comment but issued a prepared statement.
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