"This gives us the ability to use one contact to market all our properties for cell tower development," said Scott Prigge, Regency vice president of operations for the Atlanta area. The deal gives TRM the exclusive right to market Regency's properties to wireless telecommunications providers and allows Regency to tap TRM's relationships within the telecommunications industry.

"With this agreement, TRM will also seek opportunities for the construction of tower and monopole structures on non-revenue producing portions of Regency's shopping centers," Prigge said in a statement. "TRM's concept is efficient as well as cost effective, because it allows multiple telecom providers to co-locate on the towers developed by TRM and reduces the need for each carrier to expend valuable capital to build their own."

TRM provides telecommunications planning, development and management programs for owners of commercial real estate. TRM manages more than 6,400 office, hotel, self-storage, retail, apartment and tower locations nationwide. Based in Columbus, OH, TRM has regional offices in Atlanta, Boston, Dallas, Hasbrouck, NJ, Landover, MD, Mansfield, OH, McLean, VA, St.Louis and San Diego.