The bank is owned by the Rishmagues, a Chilean family which has lived and worked in South Florida for 35 years. Miguel Rishmague is the bank's chairman.

"Our goal is simple: to bring 'personal' back to banking, something that has been long gone with the various buyouts and acquisitions throughout the industry over the last 15 years," Rishmague says in a prepared statement.

Real Estate, business and personal loans will be among the products offered.

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