The Fulton Street study's coverage area will extend from the South Street Seaport to the World Financial Center. The report will analyze the impact of the World Trade Center attacks on one of Downtown's vital commercial strips and propose a revitalization strategy to strengthen and diversify retail outlets and arts/entertainment venues.

"Our vision for Lower Manhattan's future includes places to shop and eat, open spaces for recreation, and cultural institutions to attract residents and visitors alike to the area," says Deputy Mayor for Economic Development and Rebuilding Daniel Doctoroff. "This study of the Fulton Street corridor is an essential next step in our efforts to revitalize the business, retail, arts and entertainment communities, create new jobs and enhance the streetscape of downtown."

A Request for Proposals has been issued by LMDC and City Planning seeking consultants to conduct the study. The chosen respondent will be charged with analyzing the area's retail and arts/entertainment environment; conducting a demand study defining primary and secondary usage areas, consumer preferences and demographics; developing a revitalization strategy for the area that includes straight retail as well as cultural uses such as art galleries, jazz clubs, etc.; drawing up an implementation plan detailing projected costs, financing and any required regulatory changes; and outlining the overall economic impact of the plan.