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Hilton Returns to Birmingham

BIRMINGHAM, AL-Having left the market in 1990, Hilton hoists a new flag today at the former Sheraton Birmingham South, newly christened the Hilton Birmingham Perimeter Park. Flagstone Hospitality Management will manage the RFS Hotel Investors-owned property.

By Glen Thompson | Updated on January 09, 2003

BIRMINGHAM, AL-The Sheraton Birmingham South officially becomes the Hilton Birmingham Perimeter Park today, marking the Hilton’s first presence here in more than a decade. The hotel will continue to be owned by RFS Hotel Investors, managed by Flagstone Hospitality Management and operated under a franchise license agreement with Hilton Hotels Corp.

“Hilton is proud to return to one of the South’s most progressive and friendly cities with the addition of another great full-service Hilton hotel,” says Robert E. Dirks, senior vice president of brand management & marketing for the Hilton brand. “We look forward to complementing the efforts of the local hotel team with the strength of our global marketing, sales and technology infrastructure to encourage our most loyal business and leisure travelers to stay with us at the new Hilton Birmingham Perimeter Park.”

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