Developer North American Properties of Cincinnati, OH won't disclose the construction/development cost or the average asking rent range of the 145-acre project. But Atlanta area brokers and construction industry estimators tell GlobeSt.com the entire build-out will probably come in at a development cost of $80 to $85 per sf or about $100 million.

A ground-breaking date for the second 395,000-sf phase hasn't been determined but pre-leasing activity has started. The first phase is being completed on a fast 10-month construction track, North American says.

Among retailers who have signed leases are Target, Lowe's Home Improvement Centers, Barnes & Noble, Linens 'N Things, BJs Wholesale Club, Pier 1 Imports, Staples, Marshalls and Cost Plus World Market. Area brokers tell GlobeSt.com on condition of anonymity that average asking rents are $20 to $30 per sf, plus a percentage of annual sales.