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Shoppers Tire of UK Shopping Centres

LONDON-British shoppers still say you can't beat the traditional high street shopping experience, according to a survey from American Express Establishment Services.

By Charlie Jacoby | Updated on July 10, 2003

LONDON-UK shopping centres are in need of a revamp, despite the emergence of an increasing number of shopping centres and US style ‘super malls’ across the UK. That’s the conclusion of a survey from American Express Establishment Services.

While nearly half (48%) of the survey respondents say they find it less stressful shopping at their local shopping centres compared to the high street, the majority (58%) also say they find it less enjoyable–nearly two thirds (63%) said they are less likely to window shop at shopping centres and only 22% said they viewed the experience as an enjoyable ‘day out’.

Amanda Daborn, director of UK retail at American Express Establishment Services said: ‘Our survey shows that while consumers appreciate the concept of shopping centres, with their range of shops conveniently housed under one roof, they still prefer the experience of shopping at their local high streets.’

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