Shandor brings 33 years of industry experience to the post. Most recently hewas senior director of franchise training and field services forInterContinental Hotel Group where he oversaw training of more than 100field-based and corporate staff members. Prior to that, he was corporate director of salesand marketing for VA-based Victor Management Co. and partner/general manager ofthe Holiday House Hotel & Entertainment complex in Monroeville, PA.

Sullivan managed the 300-room Holliday Inn Harrisburg East here. He has beendirector of operations for the 200-room Hilton Woodbridge in NJ andcorporate director of food and beverage for the 14-property Tara Hotels system.

"As our organization continues to grow," Patel says, "it has becomeincreasingly important for us to add quality depth to our operational base."Hersha is a third-party management firm with a portfolio of 22 hotels concentratedalong the Eastern seaboard with more than 1,700 rooms. Among the brands areHampton, Hilton Garden Inn, Doubletree Club and Holiday Inns.