LONDON- The London Development Agency has selected its architect to prepare the masterplan for the proposed 2012 Olympics bid in the Lower Lea Valley in east London. A team led by EDAW, in partnership with HOK Sport, Foreign Office Architects, and Allies and Morrison, was chosen from a shortlist of six consortia which competed for one of most extensive regeneration opportunities in Europe.

The masterplan will provide the design framework needed to transform 1,500 acres in one of the poorest parts of the UK into a suitable location for the greatest sporting show on earth. It will set out the location of the key Olympic facilities, and their relationship with transport, public spaces, the local ecology and landscape. Deadlines set by the International Olympic Committee mean the masterplan must be in place by January 2004.

The Lower Lea Valley runs north south from Stratford to Canary Wharf and, although situated just three miles from Central London, it contains some of the most deprived communities in the UK. Research suggests that regeneration of the Lower Lea Valley could potentially create around 40,000 new jobs, 30,000 new homes and 1,000 new businesses.

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