"The message has to get out," Jorge Lopez, vice president of commodity and energy services for ConEd Solutions, tells GlobeSt.com, noting that an effort on the grassroots level is being undertaken and that examples like the Durst properties help get the message across as the importance of using renewable energy sources. He notes that there has been large response from residential customers interested in the initiative.

A number of corporations and organizations in the area now use NewWind Energy®. These so-called "Green Power pioneers" include: The Pocantico Conference Center of the Rockefeller Brothers Fund, the U.S. Environmental Protection Agency - Region II Headquarters, The Brooklyn Brewery, the Ford Foundation, MetLife, The United Nations – Senior Executive Residence, 1400 On Fifth, Walton Street Capital, Community Housing Innovations, Pace University, St. John Associates, Bank Street College, U.S. SSA, and Pep Boys. Cushman & Wakefield, the largest commercial property manager in New York City, managing about 52-million sf, was also one of several companies acknowledged at the ceremony.

Collectively, these customers purchase the output of more than six of the 1.5 megawatt windmills at the Fenner Wind Power Project. These purchases together deliver an environmental benefit equivalent to the planting of more than two million trees or reducing automobile usage by 27 million miles.