Google Expands at 1440 Broadway

NEW YORK CITY-Robert Tunis, GVA Williams senior executive managing director, calls web search engine Google Inc.’s doubling of its space at 1440 Broadway, “old generation redux. This is how IBM grew years ago.” He adds that this new generation of Internet-based companies has learned from the mistakes made by the dotcomers who came before. “They’re savvy and mature. I was impressed with their conservatism for making decisions quarterly about what space they actually needed.”

In the past 18 months, Google has expanded its space in the 25-story building incrementally and now occupies 102,000 sf on four contiguous floors. In this latest move where previously negotiated options were exercised, Google acquired the 19th floor of the building, adding an additional 25,804 sf of space and also subleased the 29,872-sf 18th floor. GVA previously repped the firm in a 23,136-sf sublease with Primedia Inc. for the 21st floor and an option to acquire the 20th floor, also totaling 23,136 sf. Tunis handled the transaction for Google, while the CB Richard Ellis team of Kathryn Beach, Michael Geoghegan and Michael R. Laginestra represented Primedia.