Real Estate Media president and CEO Jonathan A. Schein will open the event with a welcome, and US General Services Administration's Public Buildings Service commissioner F. Joseph Moravec will follow with the keynote address. A new segment, "RealShare Unplugged," has been added to the lineup this year and will feature "Ten Minutes with Jeff Neal," a talk on pertinent issues facing the industry from an investor and developer's standpoint by Monument Realty principal Jeff Neal. A RealShare Conference favorite, "Inside the Real Estate Mind," is also on the menu. This time around, Real Estate Media editor-in-chief Michael G. Desiato will host a one-on-one conversation with JE Robert Cos. chairman and CEO Joseph E. Robert Jr. on the common ground between real estate, business and individual pursuits.

A series of five smaller sessions, running concurrently and divided between two timeframes, will offer attendees an opportunity to review more targeted subjects. Moderated by some of real estate's biggest names, the morning sessions will include "Capital Markets & Structured Finance: Doing the Deal in 2004," "Visioning the Future-New Uses for Old Spaces and Finding Development Spaces in New Places," and "The Changing Face of the Washington, DC Area Brokerage Industry." The sessions "GSA Special Focus: National Capital Region 2004 Outlook," and "Up and Away-The Unstoppable Investment Sales Market," will be available during an afternoon timeslot. "The conference offers a great combination of information and networking," Kelley says. "All the top players will be there, which means there will be great networking."