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Build-A-Bear Builds Itself

ST. LOUIS-Coming off a good third quarter and its recent IPO, the interactive stuffed bear purveyor looks to continued growth.

By Dees Stribling | Updated on November 09, 2004

ST LOUIS-Build-A-Bear Workshops sell customized stuffed animals at 170 interactive stores in the United States and Canada, and at 10 more sites in other countries, but that’s only part of the business. “We sell not only the product, but the experience,” said Maxine Clark, chairman and chief executive “bear” of the retailer at its first earnings conference call this week. “And the experience is just as important as the product.”

Build-A-Bear reported that total revenues for it fiscal 2004 third quarter, the 13-week period ending October 2, 2004, were $66.5 million, up 38.7% compared to $48.0 million in Q303. Net income was $3.6 million for the third quarter, compared to $0.9 million for last year’s third quarter, and diluted earnings per share were $0.19 for the fiscal Q304, compared to $0.03 for last year’s third quarter.

The company reported these numbers in the wake of its IPO, which closed on Nov. 2, from which Build-A-Bear received a net total of $25.7 million. The company is still in its regulatory-mandated quiet period, which lasts until Nov. 22, and thus had no financial projections to offer about its fourth quarter.

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