The condos, tagged at $240 per sf, will rise at 2215 Briarglen Dr. between Westheimer Road and San Felipe Boulevard. Derek Darnell, president of Pelican Builders, tells GlobeSt.com that 27 units have been pre-sold since Pelican began marketing the project in summer 2004.

"We feel like we have find a nice little niche for the middle market," Darnell says, adding other condo projects in the immediate area are either lower-end apartment quality condos or million-dollar-plus condos.

The six-year-old company, which specializes in townhouse development, purchased the one-acre tract in the Mid Lane area inside Loop 610 from a local partnership in December after having it under contract nearly 12 months, Darnell says. "We have been actively developing townhomes in the area for the past five years so we're familiar with the area," he adds. "We knew this type of mid-rise condo project would be well received."

Briarglen, designed by urban residential team of Ziegler Cooper Architects, will feature a contemporary exterior with more traditional interiors--six floors of condos and two parking levels. Each condo will have a high-end finish-out with granite countertops, stainless steel appliances, double crown molding and marble bathrooms. There are six floor plans in a mix of one-bedroom with study units and two- and three-bedroom units plus one penthouse. More than 50% of the condos will be two-bedroom designs. Units will range from 1,100 sf to 1,800 sf.

Pelican Builders is working with a lender to finalize construction financing for the project. GT Leech of Houston has been chosen as the general contractor.

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