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Badgley Mischka's Retail Rollout

NEW YORK CITY-The high-end dress maker will launch its retail stores in upscale malls and street fronts across the US.

By Ian Ritter | Updated on June 16, 2005

NEW YORK CITY-Badgley Mischka, the upscale fashion brand known for dressing Hollywood starlets, plans to roll out stores across the country. The chain next month will re-open its first store, a Beverly Hills, CA, flagship on Rodeo Drive that was undergoing renovations.

The next store will be a unit in Palm Springs, CA, in November. The Beverly Hills unit, which originally opened in 2000, is 3,800 sf, and the Palm Desert store will be 2,800 sf, says a spokeswoman at locally based fashion firm Candies Inc., which acquired the Badgley license in October.

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