Gerding Edlen executive Mark Edlen tells GlobeSt.com the $130-million building would have underground parking, 7,000 sf of ground-floor retail, office on floors two through five, a hotel on floors six through 11 and apartments on floors 12 through 28. At 325-feet, it would be 15 to 25 stories taller than existing buildings in the immediate vicinity, allowing panoramic views from the upper floors.
The building site is the south half of the block bounded by Southwest 12th and 13th avenues and Washington and Stark streets, as well as an alley-like strip that extends north to Stark Street that will be used to provide a separate entrance for the hotel. Jake's Famous Crawfish restaurant building would remain at the corner of 12th and Stark and the building containing American Apparel would remain at the corner of 13th and Stark.
The 120-room boutique hotel would operated by Taylor Clark Inc., the London-based owner of Portland's Heathman Hotel. Amenities would include a day spa and meeting space. Full-price room rates will be at least $250 per night.
The 80,000 sf of office space will be used as the new headquarters for Zimmer Gunsul Frasca, the architect for the project. The company is currently headquartered in the Sherlock Building, a 55,000-sf, six-story historic building at Third Avenue and Oak Street Downtown.
The apartment portion of the tower could total about 250 units. Rents will top $2 per sf, says Edlen. The apartments will add to the potential customer base for Whole Foods, a natural foods grocery chain that anchors the Brewery Blocks.
The parking garage, retail, office and apartments would be under a single ownership, while the hotel portion would be owned by Taylor Clark. The lower portion of the building will have 20,000-sf floor plates while the upper floors--the hotel and apartments--will have 17,000-sf floor plates, says Edlen.
Hoffman Construction will be the general contractor. The developers' goal is to achieve a Gold rating from the Leadership in Energy and Design program run by the US Green Building Council. The rating is the second of three levels of participation in the program, and typically includes eco-roofs, storm water retention and reuse, and the use of recycled building materials.
Both Gerding Edlen and the Goodman family will contribute equity for the project, with some of the Goodman's investment being the land, which is currently used as a surface parking lot. To provide a separate entrance for the hotel, Gerding Edlen recently tied up the only other undeveloped portion of the block the Goodman's didn't own, a 3,000-sf slice that extends to Stark Street.
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