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Stage Stores Plans Expansion

HOUSTON-The chain, which operates under the Bealls, Palais Royal, Peebles and Stage brands, will open 40 to 50 stores next year.

By Jennifer D. Duell | Updated on October 25, 2005

HOUSTON-Stages Stores Inc. has plans to open 40 to 50new stores in 2006, says chairman, president and CEOJim Scarborough during a presentation at Johnson Rice& Co. LLC’s Fifth Annual Consumer Conference.

The chain, which operates under the Bealls, PalaisRoyal, Peebles and Stage brands, is on track to open36 stores this year, ending 2005 with roughly 600stores. Currently, the chain focuses on small-townAmerica and has 548 stores in 31 states. The expansionwill increase the brands’ 10.3-million-sf footprint by5% to 7%.

Scarborough said that Peebles, which Stage Storesacquired in November 2003, is the company’s expansionbrand. “They’re our little growth story,” he noted,adding that bulk of new Stage Stores will operateunder the Peebles brand. He said that 30 to 40 Peeblesunits are planned for next year. “They’re our growthengine,” Scarborough said, stressing that the companyplans to boost Peebles sales per sf throughout the nextcouple of years from $96 per sf to Stage Store’saverage of $141 per sf.

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