Trademark Expands Watters Creek Development

ALLEN, TX-Trademark Property Co. has added 18 acres to the 50-acre Watters Creek, a 1.1-million-sf development with a build-out value in excess of $200 million. With the first phase now going vertical, site work has already begun on the extra dirt, earmarked for a nine-screen cinema, 135-key hotel and another 100,000 of retail.

Jump-starting the second phase is 40,000 sf in eight new leases and progress in talks for a nationally-branded hotel and theater. Terry Montesi, CEO of the Fort Worth-based Trademark, tells GlobeSt.com that the next two weeks will bring a final signing by the theater company, allowing its name to be released, and a decision by Trademark and its partners as to whether or not they will joint venture with a hotel developer or ink an outright sale of the site. Also coming up soon is the decision regarding the residential developer for Watters Creek, which sports a half-mile of frontage along US Highway 75 at its intersection with Bethany Road.

Watters Creek, being developed with Coventry Real Estate Advisors of New York City and Developers Diversified Realty of Cleveland, is a three-phase project with 550,000 sf of retail, 100,000 sf of office and 260 apartments above the retail. The overall project is 65% preleased and the first phase at least 75% committed, according to Montesi.