The plan, first detailed in March, calls for a redesign of the existing 550-room north tower and creating the interiors for the new 400-room south tower. The project will include a private pool and full-service spa that Zeff will design in partnership with Amy Sacco. Zeff also is working with motocross racer Carey Hart on a new tattoo inspired lounge called Wasted Space. Finally, the property's main concert venue, the Joint, will be redesigned by Zeff and expanded to accommodate 5,000 people.
Zeff, owner of Zeff Design, is considered one of the top designers in the US. He has done hotel design work for hospitality industry giants, worked with famous chefs on their restaurants and completed interior redesigns for Hollywood stars. His current commissions include the interior redesign of the Lowell Hotel in New York and a new spa at the Carlyle, also in New York.
The 11-story Hard Rock Hotel & Casino sits on 16.7 acres on the burgeoning Harmon Avenue corridor. The popular music scene destination was built in 1995 and expanded in 1999. The resort as it exists today includes 647 hotel rooms; a 30,000-sf casino; a beach club; the Body English nightclub; the Joint concert hall; five restaurants; three cocktail lounges; several retail stores; and an 8,000-sf spa, salon and fitness center.
The redesign of the existing space is underway. Renovations to the existing property include upgrades to existing suites, restaurants and bars, retail shops, and common areas, and a new lounge and poker room. These renovations are scheduled to be completed in phases by the spring.
The expansion will add 950 rooms, 60,000 sf of meeting space, 35,000 sf of retail, the new spa and nightclub. The new hotel rooms will come in two new 15-story towers, one on the existing casino-hotel property that will have 500 rooms and another, slightly smaller all-suite tower on one-third of the adjacent acreage. The project also will include the expansion of the Hard Rock's casino and pool. Project completion is slated for mid-2009.
Morgans Hotel Group Co. of New York agreed to acquire the assets of Hard Rock Hotel Inc.--including the expansion land--from Peter Morton in May 2006. In November, it took on DLJ Merchant Banking Partners as an equity partner.
MHG put up one-third of the acquisition equity, which is approximately $57.5 million, and DLJMB is funding the remainder, which is approximately $115 million. In addition, DLJMB has agreed to fund 100% of the capital required to expand the Hard Rock property, up to a total of an additional $150 million, though MHG will have the option to fund the expansion project proportionate to its equity interest in the joint venture.
The remainder of the purchase price consists of a $760-million loan for the acquisition including renovation and financing costs and reserves, and a loan of up to $600 million for future expansion of the Hard Rock. The initial term of the loan is two years (or three years in the event that the construction loan is advanced), with a possible extension of up to two terms of one year each under certain conditions.
The interest rate on the loan will be 415 basis points above 30-day LIBOR, subject to increase if the completion date of the expansion project is delayed and under certain other conditions. The security for the loan includes the hotel & casino, the Hard Rock Cafe property, the adjacent parcel, the intellectual property and certain reserve funds and accounts. The borrower is required to qualify for the construction loan, and the first advance under the construction loan is required to be made by April 1, 2008.
MHG is self-managing the Hard Rock Hotel, retail, food and beverage and all other non-casino business related to operating the Hard Rock, for which it will receive a management fee equal to 4% and a chain service expense reimbursement of all non-gaming revenue including casino rents and all other rental income. MHG may also earn an incentive management fee of 10% of EBITDA above certain levels. The term of the contract is 20 years with two 10-year renewals and is subject to certain performance tests beginning in 2009.
MHG, in turn, has executed a definitive lease agreement for operation of the casino with an affiliate of Golden Gaming Inc., a major gaming enterprise in Nevada. The lease, which has a term of up to two years, commenced upon the closing of the acquisition. Under the lease, the base rent is $20.7 million per year payable monthly, plus reimbursements for certain expenses.
Golden Gaming is entitled to a management fee of $3.3 million, also payable monthly. The gaming assets were sold to Golden Gaming for a note with a principal amount equal to the net book value of the gaming assets. Casino EBITDA in excess of the rent and management fee amounts will be distributed 75% to Hard Rock for payment of principal and interest on the gaming asset note and any other loans to the lessee and 25% to Golden Gaming.
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