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Starwood Plans 136-Room Aloft Near Airport

PHILADELPHIA-Starwood acquires land at 4301 Island Ave. for an Aloft brand hotel, one of 500 planned in the US and abroad by 2012.

By Marita Thomas | Updated on September 12, 2007

PHILADELPHIA-Starwood Hotels & Resorts Worldwide Inc. plans to develop a 136-room Aloft brand hotel near the Philadelphia International Airport. Aloft is the White Plains-based company’s newly unveiled brand, described as a “lifestyle” hotel concept that shares “the DNA” of its W luxury brand, but with lower-priced room rates.

A Starwood representative declines to disclose any budget information. According to public records, Starwood Philadelphia Airport Realty II LP acquired the 91,476-sf vacant parcel at 4301 Island Ave. in April 2006 for $10. The 2007 assessed value, according to the records, is $720,300. The seller is not identified. According to published reports, a 136-room Aloft near the University of Arizona in Tucson is estimated to cost between $12 million and $15 million.

Aloft Philadelphia Airport will be Pennsylvania’s first Aloft hotel. It will be company-owned and is scheduled to open in summer 2008. The representative tells GlobeSt.com, “a development deal for Harrisburg has not yet been announced, but Harrisburg is one of the 50 locations Aloft Hotels has confirmed development in.”

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