Audrey Murrell of Pittsburgh U

WHAT’S YOUR DIVERSITY QUOTIENT?

How is diversity like sustainability? Both have a business edge that reaches far beyond the afterglow of doing the right thing. And much like sustainability, diversity isn’t catching on at wildfire rates, last week’s Quick Poll reveals. In fact, only 47% of our respondents claim an inclusive shop. Commentator Audrey Murrell, associate professor of business administration, psychology, public and international affairs at the University of Pittsburgh’s Katz School of Business, has conducted research on the measurable returns of diversity. She wouldn’t go on the record and quantify those returns (she says they’re too general to be meaningful to a specific sector), but they’re there, she promises. The implication is clear: Diversity pays. Here’s why:

“We’ve known for quite a while that there is a measurable return on investment for paying attention to diversity in the organization. So any time you’re able to increase the talent pool and increase the diversity of experience and ideas in the workplace, you’re going to see an impact. And when those people come with talent and knowledge and skills, you’re going to see a positive impact.