(Carl Cronan is editor of Real EstateFlorida.)

ORLANDO, FL-Lutz Real Estate Investments aims to expand both its acquisition and advisory services capacities within Florida and the Southeast. The Michigan-based firm has named John L. Builder III to the position of senior vice president at its new local office.

Builder, who is originally from Orlando, previously served as senior director of North American equity investments for GE Commercial Finance in Atlanta, where he handled more than $1 billion in joint-venture acquisitions, and as a director for Prudential Real Estate Investors. The Vanderbilt University graduate says joining Lutz allows him to help the firm build its business throughout the region.

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