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NYLO Plans 50-Hotel Expansion

ATLANTA-Hotel veteran Charles Armstrong will help franchise 50 loft-style properties by 2011.

By Crystal Proenza | Updated on August 19, 2008

[IMGCAP(1)]ATLANTA-Locally based NYLO Hotels LLC has plans to pursue an aggressive growth plan, seeking to have 50 franchised branded hotels open or out of the ground by early 2011. Charles Armstrong, a 15-year hotel industry veteran, has joined NYLO as senior vice president of franchise development to lead the company’s expansion.

“[Armstrong] and I worked together at Cendant Corp. (now Wyndham Worldwide) when he ran franchise sales for the company’s Wingate brand,” NYLO CEO John Russell tells GlobeSt.com. “I’ve known him since 1991. He’s got the depth of experience we need to aggressively grow our brand in the US, with a strong portfolio of relationships.”

Previously, Armstrong served as Southeast regional vice president of development for Hyatt Select Hotels Group, where he helped launch the Hyatt Place and Hyatt Summerfield Suites brands. Before that, he led national franchise development for Hawthorn Suites for Atlanta-based US Franchise Systems and was vice president of franchise development for Candlewood Hotel Co.

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