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Plug 'n Play Underwrites Office Re-Branding

DALLAS-With a new assignment in hand, Stream Realty has laid out a plan to redress the 75,481-sf Beckett Plaza with 450 furnished cubicles and a new name, Tollway Connection.

By Connie Gore | Updated on September 05, 2008

DALLAS-With a new leasing team to lead the plan, the owner of Beckett Plaza is going re-brand the 75,481-sf Beckett Plaza and redress the entire interior as plug ‘n play space. The long-time empty building’s new moniker is Tollway Connection, playing off its freeway-fronting location in North Dallas.

Leading the charge will be a Dallas-based Stream Realty Partners LP team, which was up against eight other brokerage firms for the plum assignment from locally based Beer Wells Real Estate Inc., the asset’s manager and part owner of the class B-plus building at 15850 N. Dallas Pkwy. In the final face-off, Stream’s senior associates Benjamin Hautt and Heather Shover and associate Tommy Nelson wrestled the assignment from a Cushman & Wakefield of Texas Inc. team.

When this month ends, the two-story office building will have an additional 450 furnished cubicles to go along with office nooks of its long-time tenant, Beckett Media LP, which moved out in August 2006. “We’re meeting the demand of plug ‘n play space that we’re seeing in the marketplace,” Shover explains to GlobeSt.com. “It’s always been an attractive draw, but we’re seeing more deals. We’ve seen 20,000 sf to 80,000 sf looking for plug ‘n play.”

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