GlobeSt.com: Why did you decide to start with an e-commerce presence in Europe instead of stores?
Levin: We have 500 stores in the US. We have one Rochester clothing store in London, and it's been there for about eight years. It's been very successful; it's our second-highest volume store in the company. We are somewhat familiar with the landscape of retail and big and tall in the UK. As we did our homework and read some studies, we found there is a significant population of big and tall men across Europe and because of our strength on the e-commerce side, we thought it would be a natural for us to start gaining exposure by starting to sell on the internet first.
GlobeSt.com: Will your internet sales dictate where you put future stores on the continent?
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