CB Richard Ellis announced on Wednesday that it represented the automaker in its deal with Two Trees Management, which will develop the dealership as part of a mixed-use project. "Mercedes-Benz is a premier automaker who seized a tremendous opportunity to relocate in Manhattan, enabling the firm to provide enhanced customer care and efficiency," says CBRE vice chairman Michael R. Laginestra in a release. "As can be seen, New York is still an in-demand market, especially among best-in-class companies."

In a separate release, Ernst Lieb, president and CEO of MBUSA, says his company is "working with its dealer partners, who together are investing over $1 billion, to achieve unparalleled levels of consistency across the network through what we call [Mercedes'] Autohaus project. This involves both brand elements as well as architectural designs that are oriented around creating more transparency, comfort and convenience for the customer. Consistent with this, [Mercedes is] creating an all-new MB Manhattan dealership to shine as the jewel in the crown of the network."

Blair Creed, manager of MB Manhattan, says in a release, "As our market share increases, and the Mercedes-Benz brand continues to grow in popularity, we see this [relocation] as a way to raise the bar in our Manhattan sales and service operations with a view to continuously exceed the expectations of our customers. Our customer base will find the new MB Manhattan location more convenient and user-focused."