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240,000-SF Mall Set for Makeover

WEST WINDSOR, NJ-TIAA-CREF's Marketfair will get a new look engineered by Madison Marquette and designed by Michael Graves.

By Eric Peterson | Updated on December 15, 2008

WEST WINDSOR, NJ-Madison Marquette used to own the 240,000-square-foot Marketfair shopping center here, and still manages and leases the property for current owner TIAA-CREF. And the Washington, DC-based firm is now overseeing a major makeover of the property, which is considered to be an early example of the so-called lifestyle shopping center genre.

“It’s a great retail destination, and it will soon have an atmosphere that really fits its mix of shops and restaurants,” says Mark Wampler, the center’s general manager. “We feel that the substantial improvement program will validate Marketfair as a top retail destination.”

The upgrade, the cost of which has not been released, will include new flooring and furniture, new lighting schemes, upgraded signage, plantings and paint. The physical upgrade, which is being designed by Michael Graves of Michael Graves and Associates of Princeton and New York, is slated for completion in 2009. The tenant mix is expected to be tweaked a bit through 2009, and the revamp also calls for the addition of a food court in 2010.

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