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Web Tool Aims to Simplify Site Selection

ZoomProspector contains demographic, socio-economic and commercial real estate information on 25,000 US communities.

By Noreen Seebacher | Updated on January 16, 2009

ZoomProspector promises to demystify the, arguably, confusing task of identifying the right location for a new, expanding or consolidating business. Although designed with small and mid-size business in mind, the website could potentially simplify life for commercial real estate professionals, at least those involved with site selection.

ZoomProspector contains demographic, socio-economic and commercial real estate information on 25,000 US communities. With its breadth and depth of data, the web tool could change site selection from an art to a science, said ZoomProspector CEO Anatalio Ubalde.

It replaces subjective decision making with 150 layers of statistics on costs, population, labor and likely customers, he explained. Even better: there’s no cost to use it because the site is supported by targeted ads.

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