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Coach Cuts 2010 Expansion Plans in Half

NEW YORK CITY-The company is working on opening 20 stores next year, down from its usual 40 units.

By Debra Hazel | Updated on January 22, 2009

NEW YORK CITY-Despite holding up comparatively well in the holiday downturn, Coach is cutting its North American store expansion by half in the next fiscal year, executives said at the company’s second quarter conference call.

Plans call for opening 20 new stores in fiscal 2010, vs. the usual 40-store expansion in previous years, said Michael Tucci, president of North American retail. Thirteen are planned for new North American markets, including six openings in Canada.

“We have ample real estate opportunities to choose from,” Tucci said. “[But] we will not be stubborn about new store growth. The retail landscape is changing. While there are many new real estate opportunities for us, we’re being very cautious.”

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