(Carl Cronan is editor of Real Estate Florida.)

TAMPA, FL-As the recession continues into much of this year, consumers will be even more focused on discounts and essentials, putting discount and warehouse stores in a better position than luxury and upscale apparel chains. That’s the message that was conveyed to more than 700 people attending the International Council of Shopping Centers’ West Florida Idea Exchange, held Tuesday at the Grand Hyatt Tampa Bay hotel.

“Clearly, people today are buying what they need, not what they want,” James Maurin, chairman of Covington, LA-based Stirling Properties and a former ICSC chairman, told the luncheon audience. He cited numerous figures computed by ICSC researchers showing that discounters and, surprisingly, pharmacies fared better than most other categories during the recent holiday season.

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