GlobeSt.com: How will people do business differently this year than compared to previous RECon events?

Kercheval: In years past, and up through last year, it was all about leasing rollover space. Now the major emphasis is on the quality of tenancy, both from the landlord side and the expanding retailers that are looking to shore up the quality of their store portfolios. It really is all about quality and not quantity, and that will be different. It will be positively different because the discussions will be more sincere and robust because there will be more time to carry on those conversations. The frenzy of using RECon to grip and grin and see as many people as you can was kind of like Facebook, having as many friends as you can but not going very deep.

That's what it was for some people, a great way to cast a net and bring in thousands of contacts. You can still do that, but this year in particular people who are going have been there before, and it is more focused on meaningful discussions that are going to cement relationships. Probably the worst deals are done during good times, so I supposed some of the best deals will be done during these times. There are so many signs that we are at or near the bottom, it reminds us that there may be an upside, so now is the time to put together those relationships that are going to be meaningful when the economy turns around.