Everyone is going Green, or are they?  These days, most everyone wants to have a positive effect on the environment.  With wide spread recycling, the availability of alternative fuels, hybrid cars, and reclaimed and sustainable building products, people are joining the Green movement everywhere.  In fact, it has almost become politically incorrect for a person or company to suggest that being Green doesn't matter. 

But, how about corporate America?  When considering office, industrial and technology real estate alternatives, exactly how interested are corporate executives in going Green?  Do they place a higher value on Green buildings and spaces?  Are commercial landlords building a lot of Green buildings?

In the current economic environment, are public and private companies willing to pay extra, if necessary, to go Green?  Experts tell me that with so many Green products now available, going Green no longer costs any more than traditional non-Green alternatives. 

So, why aren't more executives seeking Green alternatives when contemplating real estate transactions? 

What's been your experience?

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Where is Andrew Zezas?

Check out '2010: More Business, Now!'

Copyright Real Estate Strategies Corporation 2010.  All Rights Reserved.

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