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NEW YORK CITY-Auctions have come back into vogue as a popular format for selling off distressed assets, as they were two decades ago. However, in the view of Keith Yang, there's a misconception that auctions—whether online or oral outcry—are "a measure of last resort." He predicts that they'll soon come to be seen as a first resort, due to their efficiency.

Founder and president of AuctionPoint, Yang was one of a panel of experts convened for Thursday's GlobeSt.com Webinar, "Reaping the Benefits of Auctions." CEO John Cuticelli of Racebrook Capital Advisors/Sheldon Good summed up those benefits in his opening remarks: "Auctions are a beneficial tool when you're in a market where values are not immediately apparent."

We're in such a market now, as we were in the days of the Resolution Trust Corp. A key differentiator between then and now is the increasing prominence of technology: Yang noted that the Internet was not mature enough to be a viable medium in the RTC era, while Kev Rivkin, EVP and managing director of REDC Commercial, observed that more of his firm's auctions lately are being conducted on the Web.

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Paul Bubny

Paul Bubny is managing editor of Real Estate Forum and GlobeSt.com. He has been reporting on business since 1988 and on commercial real estate since 2007. He is based at ALM Real Estate Media Group's offices in New York City.