IRVINE, CA-Sperry Van Ness Accelerated Marketing, the auction team of Sperry Van Ness, has signed a strategic partnership agreement with AuctionPoint Inc., an online commercial property auction platform, to power all of its online auctions. As part of the partnership, the Sperry Van Ness nationwide platform of nearly 900 advisors will be able to present their clients with an online auction solution for the first time.

“Sperry Van Ness is committed to offering our clients the most advanced strategic solutions available,” says Kevin Maggiacomo, president and CEO of Sperry Van Ness. “Online auctions are revolutionizing the commercial real estate industry, and we want to help our clients participate in this new and highly effective way of doing business.”

Sperry Van Ness will now provide clients with property-specific online auction websites, complete with property details, pictures and extensive due diligence materials. Interested buyers can go to the auction website to review the materials, register and then bid online on auction day. The website also includes the property owner’s purchase and sale agreement, providing for a completely transparent process for bidders, according to a prepared statement.

“The marketing of assets combining a ‘date certain sale timeframe’ with the efficiency and reach of the internet is rapidly gaining popularity with buyers and sellers,” says Jerry Anderson, executive managing director of Sperry Van Ness Florida. “The AuctionPoint technology platform enables sellers to take advantage of lower overhead costs than those associated with traditional auctions, the global reach of the Internet, and the ability to sell commercial properties quickly and at true market value. Buyers are afforded a transparent, 360-degree view of the property and all due diligence materials, and the ability to bid on the property with the click of their mouse.”

Joe Tang, co-founder and CEO of AuctionPoint, says that “The combination of Sperry Van Ness’ deep expertise in auctions and the sophisticated AuctionPoint technology platform represents a tremendous value proposition for commercial property owners.”

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Natalie Dolce

Natalie Dolce, editor-in-chief of GlobeSt.com and GlobeSt. Real Estate Forum, is responsible for working with editorial staff, freelancers and senior management to help plan the overarching vision that encompasses GlobeSt.com, including short-term and long-term goals for the website, how content integrates through the company’s other product lines and the overall quality of content. Previously she served as national executive editor and editor of the West Coast region for GlobeSt.com and Real Estate Forum, and was responsible for coverage of news and information pertaining to that vital real estate region. Prior to moving out to the Southern California office, she was Northeast bureau chief, covering New York City for GlobeSt.com. Her background includes a stint at InStyle Magazine, and as managing editor with New York Press, an alternative weekly New York City paper. In her career, she has also covered a variety of beats for M magazine, Arthur Frommer's Budget Travel, FashionLedge.com, and Co-Ed magazine. Dolce has also freelanced for a number of publications, including MSNBC.com and Museums New York magazine.